Burst your brand
on every marketplace
that matters.

Amazon, Walmart and TikTok Shop, run end to end from the United States to the Gulf to Japan. We don't just advise. We own and operate EATALIAN, a $2.4M brand of our own, and we run yours with the same skin in the game.

Amazon
Walmart
TikTok Shop
Amazon
Walmart
TikTok Shop
Amazon
Walmart
TikTok Shop

Official partner certifications.

Amazon SPN
Amazon Ads Verified Partner
Amazon Selling Partner Appstore
Walmart Verified Solution Provider
Walmart Advertising Partners
TikTok Shop Partner
Core platforms

Three platforms.
Total focus.

Marketplaces are the only thing we do. Not a service line. Our entire specialization. That depth is the difference between consultants and operators.

The full Amazon stack.

Seller Central, Vendor Central, FBA, Sponsored Ads, DSP and AMC. Across 15+ Amazon marketplaces. Native operators in every region.

Seller / Vendor PPC · DSP · AMC FBA A+ Content
15+ Amazon markets live

Walmart Marketplace.

120 million monthly US shoppers. A fraction of Amazon's seller density. We handle invite, approval, WFS and Walmart Connect end to end.

Invite & approval WFS Walmart Connect
120M+ Monthly visits

TikTok Shop.

Entertainment commerce. Creator affiliates, live shopping, shoppable video. The fastest growing channel for brands willing to move now, not in 18 months.

Shop setup Creators Live commerce
+200% YoY GMV growth

Also active on regional platforms. Allegro, Bol.com, Noon, Namshi, Kaufland

100+
Brands managed across Amazon, Walmart, TikTok Shop and regional marketplaces.
15+
Amazon marketplaces active across the globe.
3
Group offices. United States, United Kingdom, United Arab Emirates.
$2.4M
Annual revenue from EATALIAN, the brand we own and operate.
What we do

360° marketplace
management.

Every operational and strategic layer, handled by one team. No bouncing between five vendors and three timezones.

How we work

Proven process,
measurable results.

Four stages. Sixty days from kick off to live revenue, on average.

DISCOVERY

Free consultation.

We analyze your brand, catalog and marketplace ambitions. Honest assessment, no commitment.

AUDIT

Market audit & roadmap.

Competitive analysis and a custom roadmap. By platform, by market, by timeline.

LAUNCH

Setup & execution.

Accounts, listings, logistics and advertising. Live and shipping in eight weeks.

SCALE

Continuous optimization.

Weekly reports, ad optimization, ranking, strategic review every month.

Proof of work

We run a brand.
Not just decks.

EATALIAN is a premium Italian Pistachio Cream we created, own and operate. We test every strategy on it before we sell it to clients. Our own money. Our own revenue. Our own risk.

Owned by BurstMarketplace

EATALIAN
Pistachio Cream.

From an empty Amazon listing in 2021 to category leader on Amazon US. Pan EU FBA, Walmart Marketplace, TikTok Shop plus regional marketplaces Allegro, Bol.com and Noon. Present in five regions. 7,000+ verified reviews. $2.4M+ in annual revenue.

$2.4M
Annual revenue · all channels
7K+
Verified reviews · all platforms
EATALIAN Pistachio Creams
EATALIAN
Premium Italian · since 2021
AmazonWalmartTikTok ShopAllegroBol.comNoon
Our technology

BurstAnalytics.
Our own software.

We built it because no third party tool gave us the visibility we needed. A proprietary marketplace intelligence platform that unifies every platform and every market in one view.

01

Unified cross-platform dashboard.

Amazon, Walmart, TikTok Shop. Allegro, Bol.com, Noon. All markets, one view, real time.

02

Competitive intelligence.

Pricing, share of voice, assortment changes monitored continuously. Alert when a competitor moves.

03

Advertising intelligence.

ACOS, ROAS, TACoS, DSP and AMC outputs integrated with retail performance. One source of truth.

04

Multi-market reporting.

15+ Amazon markets, Walmart and TikTok side by side. Compare anything against anything.

BurstAnalytics
Revenue by market · last 30 days
Amazon US
$412K
Amazon EU
$289K
Walmart US
$208K
TikTok Shop
$176K
Amazon JP
$130K
Allegro · Bol · Noon
$104K
Amazon UAE
$94K
+62%
Avg. sales lift
3.2x
ROAS avg.
15+
Markets tracked
Visit BurstAnalytics Request a demo
Services

Every service
your brand needs on
marketplaces.

From market entry strategy to daily operations. Pick a platform to see our full service offering for that channel.

Two ways to sell on Amazon

3P and 1P.
We run both.

On Seller Central (3P) you are the merchant: you set the price, hold the stock, own the customer relationship. On Vendor Central (1P) you sell to Amazon: Amazon sets the price, issues the purchase orders, owns the customer and deducts chargebacks, shortages and co-op straight from your remittance.

Most agencies pick one and tell you it is the right one. We run both and tell you honestly which one your brand belongs on, and when running both at the same time pays off.

AMAZON 3P

Seller Central.

Direct to consumer, on the world's largest retail platform. You are the seller.

  • You set price, control inventory and own the customer.
  • Higher gross margin, full P&L control.
  • FBA logistics, full ad stack (SP, SB, SD, DSP, AMC).
  • You absorb returns and operational risk.
AMAZON 1P

Vendor Central.

You sell to Amazon. Amazon resells to the customer. Wholesale economics on a retail floor.

  • Amazon issues POs, sets retail price, owns the customer.
  • Lower complexity on your side, lower margin.
  • Chargebacks, shortages and co-op come straight off the remittance.
  • Stronger merchandising signals and access to ARA Premium.
How they compare
Seller Central3P
Vendor Central1P
Who sells
You
Amazon
Who sets the price
You
Amazon
Who holds inventory
You (FBA or FBM)
Amazon (after PO)
Who owns the customer
You (via Brand)
Amazon
Margin profile
Higher gross, higher opex
Lower gross, lower opex
Main risk
Stockouts, ad inefficiency
Chargebacks, shortages, CRaP
Best for
Brand control, mid-margin SKUs
Distribution scale, signal & trust
The starting point · Strategy
Strategy

Market entry
& strategy.

Every Amazon engagement starts with a complete data audit. Market sizing, competitive landscape, keyword demand, pricing opportunity and catalog fit. Before a single listing goes live.

  • Amazon category opportunity analysis per market (US, EU, UK, UAE, JP).
  • Competitive ASIN mapping and share of search benchmarking.
  • Pricing and margin strategy for Seller or Vendor model.
  • Catalog prioritization. Which ASINs to lead with.
  • Seller Central vs Vendor Central recommendation.
  • Custom go to market roadmap by market and ASIN.
Amazon launch roadmap
Week 1 to 2Category & competitor audit · BurstAnalytics
Week 3Seller/Vendor strategy & market roadmap
Week 4A+ Content, Brand Store, FBA setup
Week 5 to 6Launch + first PPC campaigns live
Month 2+DSP activation · AMC · scale
Amazon 3P · Seller Central management
Content

Listings &
content creation.

Amazon's algorithm rewards content completeness, keyword relevance and conversion signals. We build listings that rank and sell. In every language and every market you are in.

  • Keyword research and search query report analysis.
  • SEO optimized titles, bullet points and backend keywords.
  • A+ Content (basic and premium modules), Brand Story and Brand Store.
  • Product photography briefs and lifestyle image direction.
  • Native localization for DE, FR, IT, ES, NL, JP, AR.
  • Listing rescue for existing poor performing ASINs.
Listing quality score
Title SEO96/100
A+ Content100/100
Image quality92/100
Bullet points88/100
Brand Store95/100

Scored by BurstAnalytics audit engine.

Retail media

Advertising. PPC,
DSP & AMC.

The full Amazon advertising stack. From daily Sponsored Ads management to programmatic DSP reach and AMC audience intelligence. We go where most agencies stop.

  • Sponsored Products. Keyword and ASIN targeting, daily optimization.
  • Sponsored Brands. Video, headline and brand defense campaigns.
  • Sponsored Display. Retargeting and audience based targeting.
  • Amazon DSP. Prospecting, retargeting, Streaming TV, online video.
  • AMC. Path to purchase, new to brand, custom audience activation.

Full retail media breakdown

Sponsored Ads · Performance

SP, SB, SBV, SD. Daily managed across 15+ Amazon marketplaces. Keyword harvesting, negative management, bid sculpting, placement analysis.

Amazon DSP · Programmatic

Prospecting and retargeting via display, online video and Streaming TV. On Amazon.com and across thousands of third party sites. Full audience segmentation.

AMC · Clean room

SQL based clean room. Path to purchase, new to brand measurement, custom audience building, direct DSP activation. Very few agencies can do this.

Logistics

FBA &
logistics management.

FBA is the backbone of any serious Amazon operation. We manage inbound, storage, reorder cycles and multi market fulfillment. Including Pan EU FBA and Remote Fulfillment.

  • FBA inbound shipment planning and carrier coordination.
  • Pan European FBA. Single inbound, eight countries covered.
  • Remote Fulfillment with FBA (Canada, Mexico from US inventory).
  • FBA Japan and UAE setup and ongoing management.
  • Stranded inventory, reimbursement and disposal management.

Full MOR & logistics

FBA coverage by market
USAmazon US · FBA active
EUPan EU FBA · 8 countries
UKAmazon UK · FBA active
UAEAmazon UAE · FBA active
JPAmazon Japan · FBA active
Amazon 1P · Vendor Central management

Amazon deducts chargebacks, shortages and co-op straight from your remittance, often before you even see the invoice. Unrecovered, they are five to six figures a year. We run 1P as a financial operation, not as an accessory.

Commercial & Operations

PO, chargebacks,
shortages, terms.

The unglamorous core of any healthy Vendor account. Where money is either silently lost every month or quietly recovered.

  • PO confirmation, fill rate, Direct Fulfillment and ASN management.
  • EDI integration and invoice reconciliation, line by line.
  • Chargeback prevention and recovery, by code, by ASIN, by carrier.
  • Shortage dispute with documented evidence, within Amazon's deadlines.
  • Cost price negotiation, annual term renegotiation and co-op accruals.
  • Forecast accuracy and inventory planning to prevent CRaP-out.
1P operational scope
PO mgmtConfirmation · fill rate · DF · ASN
EDIIntegration & invoice reconciliation
ChargebackPrevention · recovery · root-cause
ShortagesDocumented dispute & recovery
TermsAnnual cost & co-op renegotiation
ForecastDemand planning · CRaP prevention
Vendor Marketing

Vine, Subscribe & Save,
ARA Premium.

1P unlocks marketing levers Seller Central does not have. Used well they compound. Ignored, they leak budget into Amazon's pocket.

  • Amazon Vine enrollment, ASIN selection and review-velocity engineering.
  • Subscribe & Save program management, with margin-aware discount design.
  • Vendor coupons, promotions, Lightning Deals, Best Deals and Prime Day planning.
  • Co-op marketing spend allocation against business outcomes, not just accruals.
  • ARA Premium and Brand Analytics integration for true competitive read.
Vendor marketing levers
VineReview velocity for new ASINs
S&SSubscriber base & LTV growth
Coupons / DealsLightning Deals · Best Deals · Prime Day
Co-opSpend allocation tied to revenue lift
ARA PremiumCompetitive intel + custom reporting
Vendor Content

A+ Premium, video,
Brand Store.

Vendor accounts unlock content modules Seller Central does not have. We build them, ship them, and tie them back to conversion.

  • A+ Content and Premium A+ Content modules.
  • Video assets, lifestyle photography briefs and asset production.
  • Brand Store design and ongoing optimization.
  • Hybrid Seller / Vendor strategy when both make sense for the same brand.
Hybrid 1P / 3P strategy

Some SKUs belong on Seller Central (margin, control). Others belong on Vendor Central (distribution, signal). For most established brands the answer is both, on different ASINs, under one unified strategy. We design the split and run it.

Why Walmart

A US channel
most brands ignore.

Walmart.com is the second largest e commerce destination in the United States. 120 million monthly visits. Less than 200,000 active sellers, versus 2 million on Amazon US. The math of opportunity is obvious. The barrier is operational, not strategic.

We have walked dozens of brands through the invite, approval and ramp. From legal entity setup to first profitable advertising campaign.

Why Walmart matters now

Walmart Marketplace shoppers convert at meaningfully higher rates than Amazon for categories like home, grocery and pantry. Lower CPCs on Walmart Connect. A captive audience of 90 million Walmart+ members. And a marketplace still rewarding early entrants with real share of voice.

120M
Monthly visits
90M
Walmart+ members
10x
Less density
Setup & launch

Account, catalog,
WFS, live.

Walmart is invite only. We apply on your behalf, manage approval, set up your account, prepare your catalog and ship your inventory into Walmart Fulfillment Services. From application to first sale.

  • Account application, approval support and onboarding.
  • Brand registry, GTIN exemption, taxonomy mapping.
  • Item content optimization for Walmart search algorithm.
  • Pricing strategy. Buy box management and price parity rules.
  • Walmart Fulfillment Services (WFS) setup and inbound planning.
  • Catalog migration from Shopify, Amazon, ERP or flat file.
Walmart launch roadmap
Week 1Application & eligibility review
Week 2 to 3Account approval & onboarding
Week 4Item setup & WFS inbound
Week 5 to 6First sales · Buy Box stabilized
Week 7+Walmart Connect campaigns live
Walmart Connect

Advertising.
Lower CPC, real ROAS.

Walmart Connect has lower CPCs and far less competition than Amazon. We run Sponsored Products, Sponsored Brands and Display campaigns across onsite, offsite extensions and Walmart's growing retail media network.

  • Sponsored Products. Keyword and category targeting.
  • Sponsored Brands. Brand defense and category discovery.
  • Onsite display and offsite Walmart Connect extensions.
  • Walmart DSP for programmatic reach (open beta).
  • Budget pacing, ACOS targets, weekly performance reviews.
Walmart Connect performance · sample client
Sponsored Products4.1x ROAS
Sponsored Brands3.2x ROAS
Display2.1x ROAS
Blended TACoS14%

12 months in market, food & pantry category.

Why TikTok Shop

Entertainment
becomes commerce.

TikTok Shop is the fastest growing e commerce platform in the world. Discovery happens inside the For You feed. Conversion happens in checkout. The journey from curiosity to purchase collapses to 30 seconds.

Beauty, food, home goods and apparel are seeing triple digit growth. Brands that get the content strategy right are compounding monthly. Brands that treat TikTok Shop like Amazon are losing money.

TikTok Shop snapshot

In the US alone, TikTok Shop grew GMV by over 200% in 2024. The platform is now live in US, UK and across SE Asia. Categories with strong "wow moment" content (beauty, food, home, apparel) dominate the leaderboard.

+200%
US GMV 2024
30s
Discovery to buy
7
Live markets
Setup

Shop, catalog,
compliance.

Setting up a TikTok Shop sounds simple. Until you hit category approval, regulated compliance, content moderation, return rules and creator commission accounting. We handle all of it.

  • Shop setup, verification and product catalog migration.
  • Compliance and category approval (regulated categories).
  • Product listing optimization for TikTok search.
  • Logistics setup. Fulfilled by TikTok or self ship.
  • Returns, refunds and dispute management workflows.
Active markets
USShop live, full creator program
UKShop live, mature market
SE AsiaID, MY, TH, PH, VN, SG
2026EU rollout in progress
Creators & live

Creator affiliates
& live commerce.

Sales on TikTok Shop are driven by creators. Not by ads. We build creator affiliate programs that compound across months, plus produce live shopping events when the moment is right for your brand.

  • Creator outreach, vetting and commission management at scale.
  • Product seeding programs with full sales attribution.
  • Live commerce. Hosts, scripts, in studio production.
  • Shoppable video production with internal content team.
  • TikTok Ads management (in feed, branded mission, top view).
  • Creator content licensing for paid amplification.
Creator program · sample client
340+
Active creators
62%
GMV from affiliates
8x
ROAS on seeding

Beauty brand, US TikTok Shop. Six months from launch.

Retail media & ADV

Where retail
meets media.

Sponsored Ads. Amazon DSP. AMC. Walmart Connect. TikTok Ads. We run them all. And we measure them together, in one dashboard, against one business outcome.

The shift

The third
great ad channel.

Search and social ate the last 20 years. Retail media is eating the next. Amazon Ads alone passed $50 billion in 2024. Walmart Connect, TikTok Ads, Roundel, Kroger Precision Marketing. The discovery layer has moved to the moment of intent.

Brands that treat retail media as PPC will lose. Brands that treat it as the new TV, with full funnel attribution, will compound for a decade.

Retail media share · 2024
Global ad spend by channel
Search
38%
Social
32%
Retail media
22%
Display
8%
$140B
Retail media 2024
+22%
YoY growth
$220B
Projected 2027
The work

Two big bets.
DSP and AMC.

Sponsored Ads keep the lights on. DSP and AMC are how brands actually win their category. This is where most agencies stop. This is where we are different.

Programmatic · Layer 01

Amazon DSP.
The reach play.

Programmatic display, online video and Streaming TV. On Amazon.com and across thousands of third party sites and apps. The Amazon DSP runs on the most valuable retail signal in the world. First party Amazon shopping data.

We use it to find net new shoppers, retarget the ones who almost converted and run upper funnel video on Fire TV, Twitch, Prime Video and the open web. With one measurement layer that connects everything back to Amazon revenue.

What DSP unlocks
Prospecting. Find net new audiences via lookalikes from first party Amazon shopping signals.
Retargeting. Bring back shoppers who viewed your product but did not buy. Cross device, on and off Amazon.
Streaming TV. Prime Video, Fire TV, Twitch. National TV reach with digital targeting and Amazon attribution.
Off-Amazon display. Thousands of third party sites and apps activated with Amazon audiences.
41%
Avg new-to-brand share via DSP
3.8x
ROAS, prospecting campaigns
Clean room · Layer 02

AMC.
The intelligence layer.

Amazon Marketing Cloud is a SQL based clean room. Path to purchase analysis. New to brand measurement. Custom audience building from first party Amazon data, activated back into DSP.

Most agencies cannot operate AMC. It needs SQL fluency, deep Amazon retail knowledge and a strategist who translates insight into media plan. We build custom AMC playbooks for every enterprise client.

Audiences nobody else can build. Measurement nobody else can produce. A defensible advantage in the highest stakes category battles.

What AMC unlocks
Path-to-purchase analysis. Understand which combination of touchpoints actually drove the sale. Stop guessing about attribution.
New-to-brand measurement. Real new customers vs repeat. Down to ad type, audience and creative.
Custom audiences. Build segments nobody else can build (e.g. lapsed customers who viewed a competitor in the last 30 days).
Direct DSP activation. Push AMC audiences straight into DSP campaigns. Close the loop.
62%
Conversion lift, AMC audiences
SQL
Clean room, ad-hoc queries
Connected TV

CTV is the
next billion.

Connected TV ad spend will overtake linear TV in the United States by 2027. Amazon, owning Prime Video and Fire TV, is the largest CTV ad seller in the world after the 2024 Prime Video ad tier launch. The reach of TV with the targeting of digital.

We plan Streaming TV campaigns inside Amazon DSP that connect upper funnel awareness to retail outcomes. For the first time you can run a national TV campaign and measure incremental Amazon revenue down to the ASIN.

Category leaders are placing their next moves here. We help brands position before the auction prices catch up.

2027
Year CTV passes linear TV (US)
200M+
Prime Video monthly viewers
115M
Fire TV active devices
ASIN
Attribution granularity
Always-on

Sponsored Ads.
The base.

The daily discipline that keeps the lights on. Sponsored Products, Brands and Display managed across 15+ Amazon marketplaces, Walmart Connect and TikTok Ads.

SPONSORED PRODUCTS

SP · The workhorse.

Keyword and ASIN targeting, daily optimization. Defends your top ASINs, captures category intent, recovers customers who already met your brand.

3.2x Blended ROAS
SPONSORED BRANDS

SB · Brand defense.

Brand defense and category discovery. Video, headline and Sponsored Brands Video formats across upper and mid funnel placements.

+28% NTB on SB Video
SPONSORED DISPLAY

SD · Retargeting.

Retargeting and audience based targeting on and off Amazon. The mid funnel layer between SP and DSP, with audience overlap intelligence built in.

2.4x ROAS, audiences
Methodology

Built on data,
tuned by hand.

Every campaign runs against a clear business target. ACOS, TACoS, ROAS, new-to-brand share or lifetime value. Daily optimization, weekly reporting, monthly strategic review.

Retail media · all platforms
Spend allocation · current period
Amazon SP
42%
Amazon DSP
28%
Walmart Connect
18%
TikTok Ads
12%
3.2x
Blended ROAS
18%
TACoS target
41%
NTB share
WEEKLY

Performance review.

Live call with your brand team. Numbers. Decisions. Next week's plan.

MONTHLY

Strategic optimization.

Roadmap revision. Budget reallocation. New experiments framed.

QUARTERLY

Business review.

Full attribution analysis. AMC findings. Investment plan for next quarter.

Platforms

Where your
customers shop.

Three core platforms. Plus the regional marketplaces that matter when you are serious about a market. We operate on all of them, with native operators in every region.

Core platforms

The big three.

The Amazon flywheel.

Seller Central, Vendor Central, FBA, Sponsored Ads, DSP and AMC. Across 15+ Amazon marketplaces. From Amazon US to Amazon Japan, with full Pan EU coverage.

15+ markets Seller · Vendor PPC · DSP · AMC
$50B+Amazon ad revenue 2024

Walmart Marketplace.

Second largest US e commerce destination. 120M+ monthly visits. Invite only marketplace with high shopper trust. We handle application, approval, WFS and Walmart Connect.

US only WFS Walmart Connect
120MMonthly visits

TikTok Shop.

Entertainment commerce. Driven by creators, live shopping and shoppable video. Live in US, UK and SE Asia. The fastest growing channel for brands willing to act now.

US · UK SE Asia Creators · Live
+200%YoY GMV growth
Regional platforms

Active where you need us.

PL
Allegro
Poland's largest e commerce platform. Strong growth in CEE, low competition for international brands.
NL · BE
Bol.com
The dominant marketplace in the Netherlands and Belgium. Often overlooked by EU brands until it is too late.
AE · SA
Noon
The biggest local marketplace in the GCC. Critical for brands serious about the Middle East beyond Amazon UAE.
AE
Namshi
Fashion and beauty focused marketplace, premium positioning, strong in UAE and KSA.
DE
Kaufland Marketplace
Rapidly growing in Germany and CEE. A strong alternative to Amazon DE for many categories.
MOR & Logistics

Merchant of Record.
Zero risk for your brand.

We act as the legal seller in every market. Handling VAT, compliance, returns, customer service and consumer law. Your brand sells. We take on the operational liability.

How it works

What MOR
actually means.

Going cross border is not just shipping product overseas. It is VAT registration, EPR, customs, returns law, consumer protection, GDPR, product compliance. Different in every market.

As your Merchant of Record we take all of it on. You ship to our warehouse. We handle everything downstream.

  • Legal entity in every market. US, UAE, EU, UK, Japan.
  • VAT & sales tax registration. Full compliance, all jurisdictions.
  • Customer service. Native language support, multi timezone.
  • Returns & consumer law. Local rules, handled.
  • EPR, product compliance, CE / FDA / GCC. We manage filings.
  • Cash flow optimization. We collect, we pay you in your currency.
MOR coverage5 markets live
US
United States
Sales tax in 50 states · Wyoming LLP
LIVE
UK
United Kingdom
UK VAT registered · London LLC
LIVE
EU
European Union
8 countries · OSS · IOSS · EPR
LIVE
AE
United Arab Emirates
VAT registered · Dubai LLC-FZ
LIVE
JP
Japan
JCT consumption tax registered
LIVE
Logistics

One inbound,
five global markets.

Amazon FBA.

Pan EU FBA, Remote Fulfillment, FBA Japan and UAE. We plan inbounds, manage reorder cycles, monitor inventory health and recover stranded inventory.

  • Pan European FBA. 1 inbound, 8 countries.
  • Remote Fulfillment (Canada, Mexico).
  • FBA Japan inbound from EU or US.
  • Reimbursement & recovery management.

Walmart Fulfillment.

WFS inbound, storage and last mile. Full integration with our Walmart Marketplace operation, with native US warehouse partners.

  • WFS inbound shipment planning.
  • Inventory health monitoring.
  • Returns & reverse logistics.
  • SLA monitoring & performance recovery.
3PL · Multi-region

Third party logistics.

For DTC, TikTok Shop self ship, B2B and overflow. Vetted 3PL network in every market we operate, with full integration into our order management.

  • Vetted 3PL partners US, UK, EU, UAE.
  • TikTok Shop fulfillment from our warehouses.
  • DTC / Shopify integration.
  • Last mile optimization per region.
About

From Italy
to the world.

BurstMarketplace is the global expansion of a story that started in Italy in 2017. Built by operators, scaled by partners, run today across three continents.

Our story

From Italy in 2017
to a global group.

Sofia Seye and Marco Colosio founded their first agency, Bettershop, in Italy in 2017. They learned the trade running brands on Amazon by hand, every day, for years.

In 2024, to take brands beyond Europe, they launched a separate group built for global scale: BurstMarketplace. Three legal entities (US, UK, UAE), senior operators native to each region, one technology stack, one P&L per brand.

Today BurstMarketplace runs across five regions, with BurstAnalytics as our technology backbone and EATALIAN, the brand we own and operate, as living proof of every strategy we ship.

Founders & partners

The founders.
Owners of all three entities.

Marco Colosio
Marco Colosio
Co-Founder & CEO

Co-founded Bettershop in 2017 and the BurstMarketplace group in 2024. Ten years operating on Amazon and global marketplaces. Co-owner of BurstMarketplace LLP (US), BurstMarketplace LLC (UK) and BlueHorizon Consulting LLC-FZ (UAE). Leads strategy, retail media and Group expansion.

LinkedIn
Sofia Seye
Sofia Seye
Co-Founder & COO

Co-founded Bettershop in 2017 and the BurstMarketplace group in 2024. Co-owner of BurstMarketplace LLP (US), BurstMarketplace LLC (UK) and BlueHorizon Consulting LLC-FZ (UAE). Leads MOR, logistics, EATALIAN and the BurstAnalytics product roadmap.

LinkedIn
The group

Three offices.
One global team.

Three legal entities, one team, one technology stack, one operating standard. Senior operators native to each region, including the Gulf, where almost no Western agency actually operates. We do, from Dubai.

US
Sheridan, WY
PST · UTC−8
UK
London
GMT · UTC+0
AE
Dubai
GST · UTC+4
USUnited States
BurstMarketplace LLP
30 N Gould St Ste N
Sheridan, Wyoming 82801
United States
Walmart, Amazon US operations and Merchant of Record entity.
UKUnited Kingdom
BurstMarketplace LLC
The Light Box, Co Northstar
111 Power Road, W4 5PY
London, United Kingdom
EU and UK retail media and account management.
AEUnited Arab Emirates
BlueHorizon Consulting LLC-FZ
Meydan Grandstand, 6th floor
Meydan Road, Nad Al Sheba
Dubai, United Arab Emirates
The Gulf gateway: Amazon UAE, Noon and Namshi. We live here, we don't cover it remotely.
Timeline

Story so far.

2017

Bettershop founded

Sofia and Marco found their first agency in Italy. Hands-on Amazon operations for European brands.

2021

EATALIAN launches

A premium Italian Pistachio Cream launched from zero. The owned brand we use as a living lab for every strategy we ship.

2022

BurstAnalytics

The proprietary marketplace intelligence platform that became our technology backbone. Cross-platform, multi-market, real time.

2024

BurstMarketplace group

A separate group founded for global scale. BurstMarketplace LLP (US), BurstMarketplace LLC (UK), BlueHorizon Consulting LLC-FZ (UAE).

2025

Five regions live

Amazon from the US to Japan, Walmart, TikTok Shop in US and UK, regional platforms Noon, Namshi, Allegro and Bol all in operation.

2024

US, UAE & Japan

Full operations open in the United States, UAE (Amazon, Noon, Namshi) and Japan (Amazon JP, Rakuten roadmap). TikTok Shop in US and UK.

2025

BurstMarketplace group

Launch of the BurstMarketplace group. A commercial partnership across three legal entities (US, UK, UAE) that allows partner brands to expand globally with one team and dedicated personnel per region.

"

Burst means rapid, deliberate ignition. That is what we do for the brands we work with.

Marco Colosio · Co-Founder

Owned by BurstMarketplace
Case study · 2021 to present

EATALIAN.
The brand we own,
so we know.

A premium Italian Pistachio Cream we created, own and operate. We test every strategy on it before we sell it to clients. Our own money. Our own revenue. Our own risk.

EATALIAN Pistachio Creams
EATALIAN
Premium Italian Pistachio Cream
AmazonWalmartTikTok ShopAllegroBol.comNoon
$2.4M+
Annual cross-platform revenue.
7K+
Verified reviews across all platforms.
5
Global markets simultaneously in operation.
6
Active platforms. Amazon, Walmart, TikTok Shop, Allegro, Bol.com, Noon.
The brand

A real product.
Not a case deck.

EATALIAN is not a client project. It is a brand BurstMarketplace founded, owns and operates. We source the pistachios in Italy, manage production, run global marketplace operations, advertise and book the revenue. End to end.

We did this because the best way to prove an agency understands marketplaces is to be measured by them. Our team uses EATALIAN as the lab where every advertising experiment, every listing variant and every new platform launch is tested first. If it does not work for our own brand, we do not recommend it to yours.

Today EATALIAN is a category leader on Amazon US in Pistachio Spreads. Live on Amazon EU, UK, UAE and Japan. On Walmart Marketplace. Running a TikTok Shop creator program with hundreds of affiliates. Also on regional marketplaces Allegro (Poland), Bol.com (Netherlands and Belgium) and Noon (UAE and Saudi Arabia). Generating more than $2.4M in annual revenue.

Product range

A full product line.

EATALIAN now ships four core SKUs across global marketplaces. Spread Cream. Crunchy. Squeeze topping. Protein cream. All Made in Italy.

Our approach

A staged rollout,
market by market.

We did not launch everywhere at once. We sequenced markets to compound. Amazon US first, with FBA and heavy PPC. Then EU with Pan EU FBA, then UK, then UAE, then Japan. Walmart and TikTok Shop layered in once the brand had review density and a defensible content moat.

  • Full content localization in EN, DE, FR, IT, ES, AR, JA.
  • Pan EU FBA inbound from a single warehouse in Italy.
  • Amazon DSP and AMC activation for retargeting and audience expansion.
  • Walmart Marketplace and WFS launch in year 2.
  • TikTok Shop creator affiliate program in year 3 (340+ active creators).
  • Streaming TV campaigns on Amazon DSP in year 4 for category leadership.
  • Regional platforms in year 4 to 5. Allegro (PL), Bol.com (NL/BE), Noon (UAE/SA).
Launch sequence by market
2021 · Q1Amazon US · FBA + Sponsored Ads
2021 · Q3Pan EU FBA (DE, IT, FR, ES, NL)
2022 · Q1Amazon UK · UAE
2022 · Q3Amazon DSP & AMC
2023Walmart Marketplace · WFS
2024Amazon Japan · TikTok Shop
2024 · H2Allegro · Bol.com · Noon live
2025Streaming TV via Amazon DSP
Results

From zero to category leader.

EATALIAN · revenue by market
Annual revenue split · 2025
Amazon US
38%
Amazon EU
22%
Walmart US
14%
TikTok Shop
9%
Regional (PL/NL/AE)
8%
Amazon UK
6%
Amazon JP
3%
#1
BSR in Pistachio Spreads
4.7
Avg. rating, all platforms
3.4x
Blended ROAS
What we learned

Why owning a brand matters.

Operating EATALIAN forced us to face every problem our clients face. Customs delays, returns spikes, ad cost inflation, creator drop-offs, review velocity loss. We solved them with our own money before we ever had to solve them for a client.

  • DSP and AMC compounded the flywheel. By year 3, programmatic was contributing 30% of new to brand sales.
  • Pan EU FBA is non negotiable. Single inbound from Italy unlocked eight EU markets with one set of fees.
  • TikTok Shop is a content business, not an ads business. Our creator program contributes 62% of TikTok GMV.
  • Walmart converts at scale once the catalog is right. Three months of careful work pays for three years of revenue.
  • Streaming TV is a category leader move. Once you are top 3 in your category, CTV defends the moat.
Contact

Talk to us.
No filler.

Tell us a little about your brand. We reply within one business day. Usually faster.

Thanks. We got it.
We will be in touch within one business day. If you prefer to book a slot directly, use the Calendly link.

Or skip the form.

Pick a 30 minute slot on our calendar. Bring your questions. We bring honest answers.

Book on Calendly
Our offices

Three offices.
One global team.

Coverage from 9am Sydney to 5pm San Francisco. A senior operator is always on for your brand, regardless of where you are.

USUnited States
BurstMarketplace LLP
30 N Gould St Ste N
Sheridan, Wyoming 82801
UKUnited Kingdom
BurstMarketplace LLC
The Light Box, Co Northstar
111 Power Road, W4 5PY · London
AEUnited Arab Emirates
BlueHorizon Consulting LLC-FZ
Meydan Grandstand, 6th floor
Meydan Road, Nad Al Sheba · Dubai
BurstAnalytics

The strategic brain of your Amazon business.

The marketplace intelligence platform for brands, agencies and sellers. The most advanced 1P and 3P Amazon data, in one view, to grow performance, control costs and build sustainable results.

BurstAnalytics
Revenue by market · last 30 days
Amazon US
$412K
Amazon EU
$289K
Walmart US
$208K
TikTok Shop
$176K
Amazon JP
$130K
Allegro · Bol · Noon
$104K
Amazon UAE
$94K
+62%
Avg. sales lift
3.2x
ROAS avg.
15+
Markets tracked
Our certifications
Amazon SPN
Amazon Ads Verified Partner
Amazon Selling Partner Appstore
Walmart Verified Solution Provider
Walmart Advertising Partners
TikTok Shop Partner
The problem

You can't win
what you can't see.

One framework to fuel insight-led growth on Amazon and beyond.

01 · BLIND SPOTS

Blind spots.

Missing 1P/3P insight creates costly growth blind spots.

02 · MARGIN

Margin leak.

Weak pricing strategy erodes margin and market share.

03 · INNOVATION

Stalled innovation.

Overlooked market gaps stall product innovation.

04 · AD SPEND

Wasted spend.

Unoptimized ads burn budget and deliver weak returns.

The promise

Growth comes from
insight, not instinct.

Capture and defend market share with deep Amazon intelligence on the world's largest e-commerce channel. BurstAnalytics gives your team shopper trends, market intelligence, advertising optimization and operations management in one place.

100+
Brands & agencies supported
1B+
Data points processed daily
2M+
SKUs monitored continuously
Who we serve

Built for the
three types who matter.

ENTERPRISE BRANDS

Enterprise brands.

Actionable intelligence to protect profitability and lead the category.

AGENCIES

Agencies.

Optimize campaigns and deliver measurable results for your clients.

GROWING SELLERS

Growing sellers.

Scale with advanced insight and automation.

Toolkit

The most complete toolkit
for Amazon performance.

BurstAnalytics combines advanced algorithms, AI-powered insight and operations management to turn complex data into clear, profitable action.

01 · DATA ANALYSIS

Data analysis.

Power BI integration and full market intelligence for data-driven decisions.

Power BIMarket intelCustom dashboards
02 · VENDOR

Vendor management.

Reconciliation, dispute management and negotiation tools for 1P success.

ReconciliationChargebacksDisputes
03 · SELLER

Seller management.

Profitability optimization, inventory management and fiscal tracking.

ProfitabilityInventoryFiscal
FAQ

Frequently asked.

The questions we hear most often from brands, agencies and sellers evaluating the platform.

What is BurstAnalytics?

A marketplace intelligence platform that unifies 1P and 3P Amazon data, advertising performance and operations into one real-time dashboard.

Who is it for?

Enterprise brands, agencies and growing sellers who need clear, comparable data across every Amazon market and channel.

Does it cover 1P and 3P?

Yes. Seller Central and Vendor Central data side by side, with reconciliation, chargeback and dispute tooling for 1P.

Can I see a demo?

Yes. Book a 30-minute walkthrough and we will show you the platform with sample data from your category.

Done-for-you

Prefer a done-for-you solution?

BurstMarketplace also runs as a full-service agency. Strategy, catalog management, data analysis and advertising execution, handled end to end by our operators.

Legal

Privacy &
cookies.

This is a summary of how BurstMarketplace handles your personal data. The full legal text is available on request to sales@burst-marketplace.com.

Privacy Policy

What we collect

We collect only the information you give us when you contact us through the form (name, company, email, market interest, message). We use it to respond to your enquiry. We do not sell your data, ever.

How long we keep it

Contact enquiries are kept for 24 months in our CRM, then deleted, unless an active commercial relationship exists.

Your rights (GDPR)

If you are in the EU, UK or any GDPR jurisdiction you have the right to access, correct, delete or export your data. Email sales@burst-marketplace.com and we will action it within 30 days.

Data controller

BurstMarketplace LLP, 30 N Gould St Ste N, Sheridan, Wyoming 82801, United States. Acting jointly with BurstMarketplace LLC (UK) and BlueHorizon Consulting LLC-FZ (UAE).

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